Our pores and skin glows once we’re in love. That is due to oxytocin, also called “the love hormone,” which our our bodies launch in response to a loving contact. Positive, this could occur during sex, but additionally once we hug a beloved one or really feel a welcomed caress. The impact of oxytocin on our pores and skin is so sturdy, that board-certified dermatologist Nicole Hayre, MD, can instantly inform when one in all her sufferers is in a brand new relationship or experiencing heartbreak.
“I get to know my sufferers rather well and generally all through their visits, abruptly somebody will are available and so they look completely different,” says Dr. Hayre. “It might be that they give the impression of being nice abruptly or that their pores and skin appears to be like fully depleted, simply drained of life and worn out. That is occurred a number of instances over the 20 years I’ve practiced the place I am like, ‘Oh, one thing’s flawed.’ And it isn’t the expression on their face. It is not one thing that they stated, and it’s just how their skin looks. After which I get to speaking to them and I discover out what occurred.”
The science behind the oxytocin glow
She realized this transformation was the results of oxytocin. It is primarily produced within the hypothalamus of the mind, but it surely’s additionally produced in different components of the physique together with the keratinocytes of the epidermal layer of the skin. Translation: Your pores and skin makes oxytocin. The hormone additionally binds to receptors within the pores and skin.
“When it does that, it turns off a harmful pathway that is normally on known as the senescence-associated secretory phenotype,” aka SASP, says Dr. Hayre. “And this phenotype normally spits out these cytokines which can be inflammatory and harmful. And so when oxytocin is current, it shuts that off and offers pores and skin time to rejuvenate and to be more healthy.”
She combed by means of analysis and located that oxytocin has advantages all through the physique (within the gastrointestinal tract, pulmonary system, and many others.) “Typically, oxytocin is making you more healthy,” says Dr. Hayre. And he or she confirmed the function it performs in pores and skin well being with a small examine in her workplace. Six ladies collected urine samples over a 24-hour interval so Dr. Hayre may measure their oxytocin ranges. Then, she used a standardized images system and a score scale to find out how the ladies’s pores and skin appeared in relation to their age.
“What I discovered was there was a linear correlation—the upper the oxytocin, the higher they appeared for his or her age,” says Dr. Hayre. “And this was regardless of solar publicity as a result of the girl in my examine who had probably the most solar publicity truly had the best oxytocin stage and appeared the most effective for her age.”
Dr. Hayre realized that this connection between being socially and bodily wholesome and having extra radian pores and skin is certainly a system. “I coined it the ‘oxytocin social-exchange system,'” she says. She shared her analysis together with her sufferers and was blown away by the response. “All of us joke about ‘the glow’ and all of that, however nobody’s actually confirmed it earlier than or proven scientific proof for it. And, truthfully, a number of the ladies who actually get enthusiastic about this are those who’ve had a loss, as an illustration, have been left within the lurch and so they have been simply devastated and drained. Now they really feel validated, like ‘Sure, he took this away from me. Look what he did to me—I knew it.”
Bottling the magic
Primarily based on her analysis, Dr. Hayre found out a technique to harness the influence oxytocin has on our pores and skin and actually bottle it up. She recognized a botanical that has been utilized in drugs for hundreds of years to imitate oxytocin’s skill to show off inflammatory SASP and is utilizing it as the key ingredient throughout all of the merchandise in her new model, Cutocin.
“Due to Meals and Drug Affiliation (FDA) rules, I can not say for certain that it is shutting off SASP the best way that oxytocin does” and getting FDA-approval prices hundreds of thousands, says Dr. Hayre. “However we will say that we’re seeing the same impact, in that pores and skin is behaving as if oxytocin is by rejuvenating actually rapidly.”
Up to now, Cutocin has three products and so they all embody the patent-pending botanical. The Social Exchange Balancing Cream ($159), the Social Exchange Balancing Serum ($159), and the Weekly Rendezvous Exfoliator ($130).

Social Exchange Balancing Cream — $159.00
This cream is the primary Cutocin product Dr. Hayre created. “The cream is totally loaded—it has your antioxidants, your peptides, a mild type of retinoic acid. And we put within the patent-pending ingredient and it’s like the key sauce that was lacking all alongside,” she says. “I’ve offered these all-in-one totally loaded lotions in my workplace for years, and so they’re good, however I’ve by no means seen pores and skin flip round so quick earlier than the best way it has with Cutocin. And I’ve by no means seen the response of the patrons, the sufferers, the best way I’ve with this. I’ve been promoting it out of the workplace for a few years and there have been a few instances, particularly post-COVID with provide chain points that we ran out and folks would panic—and I’ve by no means seen that earlier than with any of the merchandise that I offered.”

Social Exchange Balancing Serum — $159.00
Subsequent up was this serum. Dr. Hayre designed it for use within the morning after which to make use of the cream at evening. However in case you have delicate pores and skin and may’t use the cream due to the retinoic acid, she says you may as an alternative use the serum day and evening. “The serum additionally has the patent-pending ingredient, azelaic acid, and antioxidants. Plus, it has an exquisite end,” she says. Azelaic acid reduces irritation and evens pores and skin tone whereas the antioxidant niacinamide boosts pores and skin hydration whereas brightening. The components additionally consists of sodium hyaluronate (a type of hyaluronic acid) to hydrate and peptides to revitalize and enhance elasticity.

Weekly Rendezvous Exfoliator — $130.00
“We got here out with the Weekly Rendezvous pads to offer your pores and skin slightly additional one thing,” says Dr. Hayre. “They exfoliate with a very nice mild formulation of mandalic acid, azelaic acid, and salicylic acid,” and naturally, the oxytocin-mimicking botanical, she says. “You wipe the pad over your pores and skin and go away the answer on for 5, 10 minutes, or longer, after which rinse off. Do that after every week and also you’re good and clean and your skin-care merchandise penetrate higher.”
Anticipate to see a sunblock, “as a result of I am a dermatologist and I like the sunblock,” and a cleanser that harnesses this identical know-how coming from Cutocin quickly. Within the meantime, you should utilize any of the above self-love potions to offer your pores and skin that oxytocin glow all by your self.
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